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Did you know that four times as many customers would rather watch a video about a product than read about it. (data*)… True Story! Adapt Media’s Video Production team can help you deliver the digital story telling you and your customers want.
43% percent of people want to see more video content from marketers, as it can tell the story better! When constructed properly, your video will capture your viewers within the first few seconds, and then deliver your message through rich information and powerful emotion. In terms of conversions, more users are able to connect with your brand, the key to having them return time and time again. Video creation is a successful part of any digital marketing strategy and is well worth the effort. Increased brand engagement through persuasive message based content will help your brand convert.
Video is one of the most effective tools at conveying your message with emotion, connecting your customers with your brand. When images are used with a relevant message, 65% of people will remember that information over three days later (data*). Given this, Adapt Media focuses heavily on video in the creation of content and messaging for our clients.
The attention span of most humans is shorter than you think. Essentially you have 5-7 seconds to draw people into your video and effectively start the story or you lose them. Therefore Adapt Media gives careful attention to crafting a message based content strategy to ensure execution of your video story.
That’s ok, we’ll make you one! Check out our before and after from one our wellness coach clients.